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For more about Elastra, visit us on the Web at About InformationWeekInformationWeek () is the anchor brand for theInformationWeek Business Technology Network – a powerful portfolio of resourcesthat span the technology market, including security with DarkReading ,storage with ByteandSwitch , application architecture withIntelligentEnterprise , network architecture with NetworkComputing , cloudcomputing with PlugIntoTheCloud , and Internet innovation withInternetEvolution . InformationWeek magazine reaches 440,000 businesstechnology professionals at more than a quarter million unique locations. Itsmission is to help CIOs and IT executives define and frame their businesstechnology objectives. InformationWeek delivers breaking news, blogs,high-impact image galleries, and proprietary research as well as analysis on ITtrends, a whitepaper library, video reports, and interactive tools, all in a24/7 environment. About TechWebTechWeb ( ), the global leader in business technologymedia, is an innovative business focused on serving the needs of technologydecision-makers and marketers worldwide. TechWeb produces the most respected andconsumed media brands in the business technology market. Today, more than 13.3million* business technology professionals actively engage in our communitiescreated around our global face-to-face events such as Interop, Enterprise 2.0,Web 2.0, Black Hat and VoiceCon; online resources such as Informationweek ,Light Reading, Intelligent Enterprise, bMighty , and the Financial TechnologyNetwork; and the market leading, award-winning InformationWeek, TechNetMagazine, MSDN Magazine, and Wall Street & Technology magazines.

TechWeb alsoprovides end-to-end services ranging from next-generation performance marketing,integrated media, market research, and analyst services. TechWeb is a divisionof United Business Media, a global provider of news distribution and specialistinformation services with a market capitalization of more than $2.5 billion. *13.3 million business decision-makers: based on # of monthly connections acrossTechWeb brands.Elastra CorporationAriane orVoce CommunicationsKatie Watson, Copyright Business Wire 2009. Accreditation Demonstrates Center`s Adherence to Strict National Care GuidelinesKANSAS CITY, Kan.–(Business Wire)–NewHope Bariatrics Surgery Center announced today that it has earned thedistinction of being accredited as a Center of Excellence by The AmericanCollege of Surgeons Bariatric Surgery Center Network Accreditation Program(ASC). The center is located in Overland Park, Kansas, a growing suburb ofKansas City. NewHope Bariatrics Surgery Center becomes just the ninth outpatient center inthe nation to earn this accreditation.

More importantly for the greater KansasCity area, NewHope Bariatrics is the only outpatient ASC Center of Excellencefor weight-loss surgery in the area and the entire State of Kansas. Thisdistinction not only recognizes that the center has met the most rigorousstandards in the industry for patient care and safety, but it offers significantvalue to patients seeking weight-loss care who may currently be denied access bytheir insurance providers. Health insurance providers recognize, and in manycases require, the center of excellence accreditation as a condition ofcoverage. With NewHope Bariatrics Surgery Center now holding this accreditation,the center is excited to be able to help patients not only receive high qualitycare, but also gain access to insurance benefits to help them afford that care.

“We`re gratified that this prestigious organization recognizes the great care weprovide our patients,” said Stephen Malley, M.D., the Medical Director ofNewHope Bariatrics Surgery Center. “We work hard to earn our patients` trust,and this accreditation can provide additional assurance to future patients whomight be considering surgery to treat obesity.” Dr. Malley is one of the nation`s most experienced surgeons in the LAP-BAND®Procedure. The LAP-BAND® System is one of the only weight-loss surgical optionsthat can be performed in an outpatient surgery center. The procedure isperformed laparoscopically, typically in about one hour, and patients returnhome the same day It is also the only reversible weight-loss surgery Dr.Malley has performed over 1,300 LAP-BAND® Procedures. NewHope Bariatrics Surgery Center, which opened in 2007, had to meet a number ofthe group`s strict standards to receive the certification.